Digital Marketing Graduate 195 views

The role of a Digital Marketing Graduate at Canonical

Canonical has provided developers with open source since 2004, helping them build innovations such as public cloud, machine learning, robotics or blockchain. Marketing at Canonical means being at the forefront of technology adoption, for our customers and for our own martech stack. We’re on the look out for a performance marketing manager to join our team and own our paid strategy.

The ideal candidate will be passionate about technology, technology marketing and the use of technology in marketing. You will prefer to work in an environment that has emphasis on ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. You will also love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

The Marketing team at Canonical drives commercial outcomes for the company across its portfolio of products and grows the addressable market through digital marketing campaigns, lifecycle management, events, partnerships and community development. If these things are important to you and you’re motivated by driving growth, delighting customers and filling the sales funnel, we want to talk with you.

This role sits in the Marketing team reporting to the Growth Engineering Manager.

Location:This role will be based remotely in the EMEA region.

What your day will look like

• Support marketing team members with setting up and monitoring paid campaigns
• Monitor paid performance and budgets across the Marketing team
• Build on automation and AI to improve paid performance
• Develop Canonical’s adtech stack to industry leading standard

What we are looking for in you

• Proficiency with all ad platforms (Google, LinkedIn, Facebook…)
• Familiarity with campaign tracking and analytics tools
• Experience driving successful lead generation campaigns.
• Experience with A/B testing and data-driven decision making.
• Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse, cross-functional teams
• Proven ability to prioritise and differentiate what matters from the noise, meeting deadlines without sacrificing quality
• A growth mindset – someone who is not afraid to think big and take on risks
• Engagement with the latest trends in marketing technology
• Willingness to travel up to 4 times a year for internal events